Real estate lead follow-up template

Use this free sample when a buyer, seller, or valuation lead asks once, opens a conversation, then does not reply.

Preview of the lead follow-up kit with templates, a tracker, and AI prompts

Free real estate sample

Day 0: Hi [Name], thanks for reaching out about [buying, selling, or a property question]. The best next step is a quick call so I can understand your timing, area, and what would make the move worthwhile. Day 1: Hi [Name], just checking if you still wanted help with [real estate goal]. If timing or property fit is the main question, reply with that and I will point you in the right direction. Day 3: Hi [Name], should I close the loop for now? If you still want help, reply "home" and I will send the next step.

What the $5 custom version includes

Buyer or seller sequence

Day 0, 1, 3, 5, and 7 messages for one real estate lead source, goal, concern, and next step.

Conversation recovery

Replies for quiet buyers, valuation leads, showing requests, and sellers who need more context before a call.

Packet-first handoff

Build the order packet, paste the PayPal note, and the custom sequence is written from your lead context after payment is verified.

Good fit for

Buyer inquiries

Use after portal leads, website forms, listing questions, relocation questions, and showing requests.

Seller leads

Use when someone asks about home value, selling timeline, market conditions, or prep work.

Open house follow-up

Use after an open house conversation to move from a casual chat into a clear next step.

No-clone checkout proof

Build the one-copy order packet first, then run the public release-tarball command to verify the exact copy-only after-packet $5 checkout route without cloning this repo.

npm exec --yes --package https://github.com/trungcodeer/softjunk-lead-kit/releases/download/v2.29.165/softjunk-lead-kit-0.2.2.tgz -- softjunk-lead-kit pay --mode custom --json
  • Copy-only PayPal URL after packet: amount 5.00 USD to https://paypal.me/softjunk/5USD.
  • Current release: v2.29.165.
  • Release tarball: softjunk-lead-kit-0.2.2.tgz.
  • SHA-256: https://github.com/trungcodeer/softjunk-lead-kit/releases/download/v2.29.165/softjunk-lead-kit-0.2.2.tgz.sha256.
  • Stop condition: this route is not payment proof; start fulfillment or stop only when seller-side PayPal evidence exists or PAYPAL_PAYMENT_VERIFIED=true.

Want it written for one real estate workflow?

Build the one-copy order packet, copy the PayPal note, then copy the after-packet PayPal URL when the packet is ready. Fulfillment starts only after seller-side PayPal evidence exists or PAYPAL_PAYMENT_VERIFIED=true.

Build order packet